Thursday, June 5, 2014

Cleopatra Swartz

Whenever Mrs Swartz enters the agency, it’s always with an entourage. More than walking in, she seems to being carried by good looking men. But today, she didn’t glide past John’s office. Cleopatra Swartz dump three brightly colored Hermes hand bags on his desk.

                                                                                Mrs Swartz

                                         Fun, fun fun. This is going to be a fun day for you.

                                                                                     John
                                          I don’t usually carry a hand bag. But these are beautiful.

                                                                              Mrs Swartz
                                                        They are Hermes. $3000.000 each.

                                                                                 John
                                                                       Wow. Impressive.
         
                                                                          Mrs Swartz
We are going to photograph them and have a chef create a cake for my birthday. These are going to get me mentioned in the society section of the Times.

                                                                              John
                                                      Oh. They have a section for that.




                                                                         Mrs Swartz

Well it’s not for everybody. Anyway, I need a brilliant headline from you about my birthday. I will be noticed.

                                                                            John
You have awesome eyes.  You should do them up Egyptian style like Katy Perry.   The headline could be:
                                                               Cleopatra Swartz.
                                     Timeless beauty is having the time of her life. And make your party for charity...it'll get press.

                                                       Mrs Swartz tears up.
                                                    It’s weird and wonderful. Charity. I'll build a public tennis court in the Hamptons. People have such long wait times in the summer. Perfection. She grabs her bags and heads towards David’s, Art Director’s office. In a few minutes David runs into John’s office.

                                                                          David
Do you believe this sh…. They are disgusting. They are disgusting people. I hope she doesn’t even get in that paper when she dies.
                                                                           John
                     Oh David. I just remember they gave me a job as a writer.

                                                                         David
$9000 for handbags. Then our time. Then hiring a chef to make her f-ing birthday cake. Then I have to submit some little article. And then they pay a lot of people around here nothing. No healthcare.



                                                                         John
I’m just glad she didn’t knock my cherry coke over on them when she threw them on my desk. What is her job here anyway...besides being Bernie's wife. I always see her coming in and out.

                                                                       David
                                                 She’s the f-ing VP of Shopping.

David turns to leave and then turns back to John.

                                                                      David
                               Did you think a headline yet. Mr instant cliché?

                                                                     John
Well she always comes in with these pretty slave men doing things for her. So I thought:

                                                         Cleopatra Swartz
                           A timeless beauty is having the time of her life.

                                                                  David
                 She’s a queen?  You playing up to her? F-you Johnny.  Oh, I’m just going to do this
                                                         and get it off my desk.

David turns and leaves. John thinks: David always acts like that around them. Like he's gotta prove he's a real compassionate liberal Jew and they're not. I don't think the Swartzs' have a religion And New Yorkers are always saying f this or f that or f-you or this is sh-t.

John emails
                                                                 To David:
                     F F F F F  F F F F F F F F F F F FF F FFF FF FF F FFFFFFFFFFFFFFFFFFFFF. Not very creative.

Just then The Creative Director Keith walks by, bends over  to look at John’s PC’s screen as he happily says:

                                                                     Keith

                                              Are we having a productive day? Oh. A lot of media won’t run that…even if you don’t spell out the word.  But I’m glad you are getting past that Catholic,I won't curse. Although you only said the letter...still a little holier than thou aversion to cursing.

                                                                   John

                                I’m not holier than thou. I am holier then thee.





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